The task: transform a utilitarian broadcast quality video streaming app into a streamlined, user-friendly, simple app that non-technical users could pick-up and use with minimal training.
Workflows were created to streamline new tasks and optimize established tasks. Prototypes were built to layout and refine the interface based on feedback from product development teams and users in the field. Design was completed based on latest mobile HIGs and design languages, and all assets were packaged for the development team. The App launched in Spring 2014 is currently available on the Apple App Store (still in Beta testing for Android).